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MarketingStrategiesPro

Black Friday Media Reset: Where to Move Spend

The political season has ended ahead of Black Friday on 27 November. This checklist shows where to move CTV, Meta and marketplace…

November 14, 2026 • 4 min read
AdTechPro

Who Owns Advertising Intelligence After the Workflow Moat

5 min read
AnalyticsPro

How to Score an AI Conversion Claim Before Budget

4 min read
AnalyticsPro

Meta On-Device Conversions Could Lift Reported ROAS

5 min read
InfluencerMarketingPro

Creator Deal Checklist Before IAB’s View Standard

4 min read
Frosted glass partition in a dim agency studio at dusk, with a dark table and blurred storyboards beyond.

ChatGPT Ads Proof: What the Trust Wall Lets Buyers See

OpenAI will not share ChatGPT conversations with ad partners. That limit decides which performance jobs buyers can still prove, and which should stay on search and social.

November 9, 2026 • 4 min read MarketingAI
Dim agency planning room at dusk with blank storyboards and distant billboards

Open Internet Contingency Checklist Before Nov. 9

A buyer checklist before The Trade Desk's Nov. 9 report: how to stress-test open-internet DSP concentration and map CTV or retail backups if guidance stays soft.

November 8, 2026 • 4 min read ProgrammaticAdvertisingPro
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Fox Roku CTV Close: Open Pledge Versus a Tighter Stack

Fox closed its $22 billion Roku acquisition on Nov. 6, 2026, months early, pledging an open platform while assembling Tubi and The Roku Channel in one ad stack. Only content carriage and data firewalls are reported as three-year terms.

November 7, 2026 • 5 min read ProgrammaticAdvertisingPro
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Alexa Text Shopping Readiness Checklist for Brands

Brands and retail-media sellers need a feed, access, and measurement checklist as Amazon opens Alexa text shopping to invited U.S. customers.

November 6, 2026 • 4 min read OmniChannelMarketer
Dusk city street with blank billboards and a distant figure walking away

Google Search Malvertising Reports and Binance’s $6.3 Billion Heist

Outlets describing Google search malvertising say a June installer lure preceded Binance's October theft, reported at $6.3 billion. About $2.85 billion was frozen or intercepted, and Teng writes no user is bearing the loss.

November 5, 2026 • 4 min read AdTechPro
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